Petition Introduce new legislation to ban sexist adverts.

There is currently a double standard in adverts for what is and isn't considered sexist for men and women.

In many adverts men are mocked, ridiculed, sexualized/objectified in ways that would be completely unacceptable if the sexes were reversed.

Let's have some equality.

More details

See example adverts: http://sexistads.org/#ads

There is a repeated message in adverts that men are stupid, inferior, sex objects and that their role is purely to serve women. This stereotype is sexist and damaging young men and boys.

These adverts would be completely unacceptable if the sexes were reversed. What's good for the goose is good for the gander.

We propose: a "would this be offensive if we changed the ['sex', 'race', 'age', 'religion']?" test to be applied to all adverts.

This petition is closed This petition ran for 6 months

10 signatures

Progress of the petition towards its next target: 10 of 10,000 signatures required to get a government response

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10,000 signatures required to get a government response

Date closed 17 November 2016
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