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Open petition: Ban AI-generated images in property listings

Created by Malaika Scotney
Closes on

This petition calls on the government to ban AI-generated images in property listings. These images can mislead buyers and renters into wasting time and money on viewings that may have little to no resemblance to the actual property.

AI-generated images in property listings can mislead buyers and renters into wasting time and money on viewings that have no resemblance to reality. Although the Digital Markets, Competition and Consumers Act 2024 offers some protection after harm has occurred, there is no legislation that proactively prevents the use of AI-generated images in property listings. We believe these images can misrepresent properties and undermine trust between buyers, renters and estate agents. We are calling on the government to ban AI-generated images in property listings

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  • Petition published

    This petition can now be signed.

    If this petition gets 10,000 signatures, government will respond to it.

    If this petition gets 100,000 signatures, it will be considered for debate in Parliament.

    This petition will stay open until 5 May 2027.